Iga Świątek Signs Major Deal with On, Ending Asics Partnership
Breaking News:
World number one Iga Świątek has ended her long-standing partnership with Asics and signed a new head-to-toe deal with On, a Swiss sportswear company.
Świątek, who rose to the top of the women's tennis rankings in April 2022, has been wearing Asics gear since the beginning of her professional career. However, after a highly successful season in 2023, in which she won two Grand Slam titles and dominated the WTA Tour, Świątek has decided to switch to On.
Asics released a statement expressing pride in supporting Świątek's historic achievement of becoming world number one. On, meanwhile, has welcomed Świątek to its roster of athletes and expressed excitement about collaborating with her in the years to come.
Świątek is the first women's tennis player to sign with On, which is known for its innovative footwear and apparel. The deal is expected to be a significant boost for On's brand awareness and credibility in the tennis market.
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